For many women, pregnancy is a time of transformation and growth. But it can also be a challenging time, especially when it comes to finding clothes that fit and flatter their changing bodies. That’s where Rent Moda comes in.
Founded by dentist and entrepreneur Priya Lahari in 2019, this sustainable fashion company specializes in renting out maternity dresses for photoshoots and other special occasions. The idea of renting clothes might have sounded outlandish just a few years ago, but in 2023, it’s becoming more and more mainstream. And it’s not hard to see why. Renting clothes is a sustainable and eco-friendly alternative to buying new clothes, which often end up in landfills or contribute to other forms of waste.
Rent Moda is more than just a sustainable business. It’s also a celebration of women and their journeys through pregnancy. As Lahari puts it, “Pregnancy is a transformative experience, and we want to empower women to celebrate it with style.” Rent Moda offers a wide range of maternity dresses in various styles, from elegant and sophisticated to playful and trendy. Each dress is carefully selected to ensure it is comfortable, flattering, and of the highest quality.
In addition to renting dresses, Rent Moda also offers a range of other services for expecting mothers. The company’s team of experts provides personalized styling advice and recommendations, helping women choose the perfect outfit for their photoshoots or events. Rent Moda also offers a maternity concierge service, which includes access to a network of pregnancy and parenting experts who can provide advice and support on a wide range of topics.
But perhaps the most significant aspect of Rent Moda is its commitment to sustainability. By renting dresses instead of buying them, customers are reducing their carbon footprint and contributing to a more sustainable fashion industry. Rent Moda also tries to use environmentally friendly packaging materials and minimize waste. Lahari believes that sustainability is crucial not just for the environment, but for women as well. “Women have the power to change the world, and we need to do it sustainably,” she says.
For Lahari, Rent Moda is not just a business, but a passion project. As a mother herself, she understands firsthand the challenges that come with pregnancy. And as a woman entrepreneur, she is committed to empowering other women to succeed.
Being a mother and an entrepreneur is not an easy task, but Priya Lahari has managed to balance both roles successfully. Rent Moda is proof that sustainability and fashion can go hand in hand, and that entrepreneurs can make a positive impact on the environment. Lahari believes that all women entrepreneurs in this industry should lift each other and support each other. By doing so, they can create a more sustainable and inclusive future for all.
Lahari’s commitment to sustainability and women’s empowerment has earned Rent Moda a loyal following among expecting mothers in Chennai. Customers praise the company’s high-quality dresses and personalized service. Many also appreciate the affordability and convenience of renting clothes, especially for special occasions that may not require a permanent wardrobe addition.
But Rent Moda is more than just a business. It’s a celebration of life and the journey of motherhood. Lahari and her team believe that every woman deserves to feel confident and beautiful during this special time. And they’re committed to making that happen, one dress at a time.
In a world where fast fashion dominates, Rent Moda is a breath of fresh air. It’s a reminder that fashion can be sustainable, empowering, and beautiful. And it’s a testament to the power of women entrepreneurs to change the world for the better. As Lahari puts it, “We want to empower women to feel beautiful, confident, and sustainable. That’s our mission, and we’re sticking to it.”
By offering a rental service for maternity dresses, the company is promoting a more sustainable fashion industry and reducing textile waste. Rent Moda’s dedication to sustainability and empowering women during one of the most transformative experiences of their lives is truly inspiring.
Dr. Sailaja hails from Hyderabad, India, and is a seasoned HR Leader, Guest Speaker, and Sustainable Practices enthusiast