$15 Big Macs reflect nationwide fast food price disparities
Fast-food prices have soared over the past decade, hitting families’ wallets hard. The Bureau of Labor Statistics reports a 4.8% annual inflation rate for the sector, with prices in “limited-service restaurants” spiking by 47% since 2014. Fast food, a staple of American diets, has become pricier, affecting the budgets of many.
A USA TODAY team investigated combo meal prices from five major burger chains across 18 markets nationwide. The findings revealed significant variations in prices. For instance, a Big Mac combo in Houston costs $7.89, while in Seattle, it’s nearly $15. Wendy’s emerges as one of the more budget-friendly options, with a Dave’s cheeseburger meal priced at $9.29 in downtown Columbus, Ohio.
Carls Jr./Hardees experienced the highest price surge, more than doubling its prices between 2014 and 2024. Wendy’s followed suit, nearly doubling its prices during the same period. Five Guys in Chicago stands out as the priciest, with its cheeseburger combo topping the list of expenses.
Comparing 2014 prices, Carls Jr./Hardees boasted the cheapest signature meal at $5.29 for a quarter-pound thick burger combo. However, today’s prices paint a different picture, reflecting the significant inflationary pressures on fast-food items.
Inflation, the rise in prices over time, affects various sectors, including fast food. Factors contributing to inflation include increased production costs, supply chain disruptions, and rising demand. The surge in fast-food prices underscores broader economic challenges and their impact on consumers’ purchasing power.
Despite these price hikes, fast food remains a popular choice for many Americans. According to a CDC study, over a third of adults consumed fast food daily between 2013 and 2016, while market research indicates that 65% of respondents indulged in fast food weekly in 2023.
Navigating the fast-food landscape requires budget-conscious decisions, with price disparities evident across different regions. As prices continue to rise, consumers must weigh convenience against affordability, seeking out the best value for their dining dollars.
Re-reported from the article originally published in USA today.