Bengaluru’s World Coffee Conference Elevates Indian Coffee on Global Stage
The recent World Coffee Conference in Bengaluru has ignited unprecedented enthusiasm for Indian coffee on the global stage, according to VanĂºsia Nogueira, the Executive Director of the International Coffee Organization. Nogueira believes that this conference will pave the way for improved recognition, branding, and pricing of Indian coffee in international markets.
The World Coffee Conference, held in Bengaluru, has become a pivotal event for the global coffee industry. It serves as a platform for coffee enthusiasts, producers, and traders to exchange ideas and explore opportunities. The conference has successfully highlighted the unique qualities and flavors of Indian coffee, attracting attention from coffee connoisseurs worldwide.
Nogueira emphasizes that this heightened global excitement is a promising sign for India’s coffee industry. The exposure gained from the conference is expected to lead to a more prestigious reputation for Indian coffee, resulting in increased demand and better pricing in international markets. This recognition will not only benefit coffee producers but also contribute to India’s economic growth by boosting coffee exports.
In conclusion, the World Coffee Conference in Bengaluru has set the stage for Indian coffee to shine on a global scale, enhancing its standing, branding, and pricing prospects. With the support and attention garnered from this event, the future looks bright for the Indian coffee industry.
Re-reported from the article originally published in The Hindu
