Khanya Designs

In the realm of bespoke fashion, Khanya Designs stands out, blending Indo-African aesthetics with a touch of eco-conscious craftsmanship. Founded by Verushka Pather, a former classical dancer turned fashion designer, the brand’s essence lies in creating personalized garments while championing sustainability.

Unique Fusion Roots: Verushka Pather, a native of Malabar in Gqeberha, transitioned from being a bank teller to pursuing her passion for dance. Having fulfilled her dream, she embarked on a journey to India in 1996, where her love for vibrant colors and robust designs sparked the idea for Khanya Designs.

The Birth of Khanya Designs: The brand emerged when Pather struggled to find 100% cotton fabrics in vibrant hues. Focused on cultural fusion, the brand envisions itself as a symbol of style, quality, and a harmonious blend of Indo-African influences.

Cultural Harmony Through Fashion: Pather, as an Indian African, emphasizes the seamless integration of African fabrics into her daily wear, dance costumes, and Khanya Designs. She expresses pride in weaving her cultural identity into every aspect of her life.

Mission of Sustainability: Khanya Designs not only promises compelling designs but also adheres to a robust business philosophy. With a commitment to ethical wardrobe creation, the brand utilizes organic and recycled materials, ensures supply chain transparency, and embraces minimal impact policies.

Global Reach, Local Essence: Since its inception, Khanya Designs has expanded its footprint, shipping garments to the USA, UK, Australia, and Europe. The brand’s name, inspired by Kanyakumari in India and “inkanyiso,” meaning shining light in isiZulu, encapsulates its mission to let souls shine through conscious fashion choices.

Fashion as Heritage, History, and Heart: For Verushka Pather, fashion is more than clothing; it’s a rich tapestry of heritage, history, and heart. Khanya Designs crafts clothes that not only prioritize comfort and style but also contribute to a more conscious and diverse fashion world.

Embracing Sustainable Narratives: Khanya Designs invites individuals to join its journey toward a sustainable fashion revolution in South Africa, addressing issues like child labor and promoting the use of natural fibers. Through embracing challenges, the brand envisions a brighter, more conscious future for the fashion industry.

Re-reported from the article originally published in The IOL News