Nykaa Fashion CEO Adwaita Nayar Shares Vision for the Company

Image Source: Dailyhunt

Adwaita Nayar, the 33-year-old Executive Director at Nykaa, recently shared her vision for Nykaa Fashion in a video under a new property called “From the CEO’s desk.” Nayar’s objective for Nykaa Fashion is to provide a platform that is different from anything else in the market, with a focus on being trendy, fashion-forward, and highly curated.

According to Nayar, the inspiration behind Nykaa Fashion was to create a platform that not only provides a lot of products but also inspires customers on how to style themselves. She believes that there is a need for a much tighter curated product selection, combined with a lot of inspiration to help customers discover their personal style.

Nykaa Fashion’s aim is to provide a unique shopping experience that is both personal and highly curated. The company is dedicated to providing a platform for fashion-forward products that can help customers express themselves confidently.

Nayar’s vision for Nykaa Fashion reflects her passion for creating a platform that not only offers a diverse product range but also encourages customers to experiment with their personal style. With Nayar at the helm, Nykaa Fashion is poised to become a leader in the online fashion industry.

Re-Reported from the story originally published in Dailyhunt.