Say Hi to Tulsi, India’s First YouTube Village!
Discover Tulsi, India’s first YouTube village, where rural life meets digital innovation.

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In the heart of Chhattisgarh, a small village named Tulsi has made a big splash on YouTube. With over 40 channels and 12-14 already monetized, Tulsi has become a viral content powerhouse, showcasing rural India to the world.
The Journey Begins
It all started with Jay Verma, a passionate school teacher, and his friend Gyanendra, a former network engineer. In 2014, they picked up a camera and decided to experiment with video-making, despite having no money or resources.
From Setbacks to Success
Their channel, ‘Being Chhattisgarhiya’, focused on the rural way of life, and initially faced setbacks. But by 2018, it started gaining traction, showcasing Tulsi’s unique culture to a global audience.
Tulsi’s YouTube Revolution
Today, Tulsi boasts over 40 YouTube channels, with many more in the making. The village has become a hub for content creators, inspiring others to share their stories and talents with the world.
What’s Next for Tulsi?
As Tulsi’s fame grows, it’s opening up new opportunities for the village. From promoting local businesses to preserving rural traditions, the possibilities are endless.
Join the Conversation
What do you think about Tulsi’s YouTube revolution? Share your thoughts!
Anamika Chakravorty, Staff Reporter
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