Reshma Ranjan from Jharkhand left her government job to pursue her passion for gardening, and with her YouTube channel Prakriti’s Garden, shares helpful tips, how tos, and tricks to help lakhs nurture their own gardens.
Reshma Ranjan always loved plants. She was exposed to a plethora of plants at her grandparents’ home in Bihar. Her grandmother shared her knowledge of gardening with Reshma. And so, after studying biology in Class 12, Reshma moved to Agricultural Science at The Indian Council of Agricultural Resources (ICAR). Following this, she landed a job as an agriculture coordinator and settled in Bokaro in 2015. But this job did not allow her to bring in a new change. She was frustrated with the job and decided that she would do better if she share the knowledge of her gardening with the people who are interested in gardening.
She started a YouTube channel to showcase her gardening skills. The channel titled ‘Prakriti’s Garden’ is all about gardening tips that Reshma gives. It was a simple video of growing a rose naturally that served as a milestone in the success of the channel. Her videos detailed helpful tips on different methods of growing flowers and fruits, and how to see them flourish and bloom over weeks and months, amassing millions of views. With this, brands started reaching out to her for promotions. And as the passion turned into a well-paying hobby, coupled with the love that she received from viewers, Reshma finally quit her job for good.
Today, Reshma has around 2000 potted plants in her house in Bokaro. And she has more than 9 lakh followers on YouTube, and thousands on Instagram and Facebook, all looking to her for gardening insights. She says she is earning around Rs 1 lakh a month through YouTube and Facebook.
Credits: The Better India
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